AI Video-to-Video
Rethinking existing footage.
With AI-powered video workflows, we transform real footage into new visual worlds — precise, controlled, and project-driven.
On this page, we present selected projects and case studies that demonstrate how video-to-video technology can be applied in practice — from subtle adjustments to radical visual transformations.
WHAT WE CAN ACHIEVE WITH VIDEO-TO-VIDEO
Starting from real filmed material, we can:
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Selectively remove objects or people
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Modify surfaces, materials, or clothing
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Adjust time of day and seasons
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Extend or completely redesign environments
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Transform characters stylistically
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Translate scenes into alternative visual worlds
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Adapt landscape format to portrait format
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Align visual styles with brand aesthetics
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Visually reinterpret existing campaigns
Interventions can be minimal and realistic or deliberately stylized and artistic — depending on the objective, platform, and use case.
USE CASES
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Adapting existing commercials for new markets
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Social media adaptations without a full reshoot
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Campaign localization
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Product adjustments after production changes
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Visual testing for new stylistic directions
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Cost-efficient expansion of existing productions
Video-to-video does not replace a creative idea. It expands its possibilities.
OUR APPROACH
We work with AI-based video transformation processes and manually refine the results to ensure consistency, detail quality, and brand alignment. This approach combines technological flexibility with creative control.
CONTACT
If you have a specific video idea or would like to transform existing material, we look forward to hearing from you at maill@endlivity.com
VIDEOS
All original footage on this page was produced by Tom-Tom Lachmayr. More of his work can be found on Tom-Tom TV.
EXAMPELS
AI Video
Original Footage
Changing Seasons
Starting from real filmed footage, we transform the entire atmosphere of a scene.
Winter becomes summer, autumn turns into spring — including lighting mood, vegetation, and surroundings.
Additionally, we can precisely adjust the weather: sunshine, fog, rain, snowfall, or dramatic cloud formations can be realistically integrated and dynamically matched to the existing material.
The result is a completely new visual mood from a single recording — without reshooting, but with maximum creative control.
Removing Objects and People
In this example, we demonstrate how unwanted objects or people can be precisely removed from existing video footage.
Distracting background elements, случайные passersby, or technical details can be completely eliminated while perspective, lighting, and motion remain natural.
The result appears as if the scene had been filmed that way from the start — clean, focused, and free of visual inconsistencies.
AI Video
Original Footage
Creative Transitions
In this example, we demonstrate how scenes can be seamlessly connected with a strong sense of flow and dramatic structure.
With AI-assisted transitions, creative transformations emerge that guide the viewer from one scene to the next without hard cuts, yet with clear visual direction.
This technique works with both existing video footage and real photographs that are transformed into moving sequences.
The result is dynamic transitions that do more than connect scenes. They tell a visual story.
Person Transformation
In this example, we demonstrate how individuals within an existing video can be deliberately altered.
Outfits, hair colors, styling, character types, or other attributes can be adjusted while the sequence, movement, and camera remain unchanged.
The performance stays identical, only the appearance evolves. This enables multiple visual variations of a video without the need for a new production.
AI Video
Original Footage
Landscape to Portrait Format
In this example, we transform a classic landscape-format video into a portrait format - optimized for social media, reels, and mobile platforms.
The image is not simply cropped.
Through intelligent image adaptation, targeted extensions, and AI-supported reconstructions, a new, balanced portrait format is created that preserves composition, focus, and impact.
This allows existing material to be reused in a platform-appropriate way - without loss of quality and without a complete reshoot.
Visual Transformation
In this example, we demonstrate how the style of a video can be deliberately transformed.
Existing footage can be aesthetically reinterpreted or atmospherically adjusted — either realistically or with intentional stylization.
Cities can be greened, façades transformed, landscapes redesigned, or entire environments redefined.
Colors, materials, and visual language are adapted to create a coherent and entirely new overall image.
The result is not a simple filter solution, but a controlled visual transformation with a clear creative intent.
AI Video
Original Footage
Original Footage
AI Video
Character & Style Transformation
In this example, we transform existing footage of people into new visual contexts.
Characters can be stylistically adapted, reinterpreted, or placed within entirely different visual worlds.
Clothing, environment, lighting mood, and aesthetic direction can be deliberately modified — ranging from realistic to artistically staged.
This enables the creation of new scenarios and visual narratives without losing the original performance or movement.